Christopher Dring / The Game Business:

Q&A with Xbox Chief Strategy Officer Matthew Ball about returning to console-exclusive releases, how using in-game ads could offset development costs, and more  —  ‘If Xbox can turn things around, the whole industry can,’ says Ball  —  Listen now on Apple, Spotify or YouTube

Christopher Dring / The Game Business:

Q&A with Xbox Chief Strategy Officer Matthew Ball about returning to console-exclusive releases, how using in-game ads could offset development costs, and more  —  ‘If Xbox can turn things around, the whole industry can,’ says Ball  —  Listen now on Apple, Spotify or YouTube

Source: TechMeme
Source Link: https://www.techmeme.com/260611/p55#a260611p55