Brian Steinberg / Variety:
Shareholder letter: Netflix says its ad tier has 15M+ MAUs globally, accounting for ~30% of new sign-ups where it's available, and plans new ad formats for 2024 — Netflix is ready to use “The Crown,” “Squid Game” and other signature series to take ad dollars from rival streamers.
Brian Steinberg / Variety:
Shareholder letter: Netflix says its ad tier has 15M+ MAUs globally, accounting for ~30% of new sign-ups where it's available, and plans new ad formats for 2024 — Netflix is ready to use “The Crown,” “Squid Game” and other signature series to take ad dollars from rival streamers.
Source: TechMeme
Source Link: http://www.techmeme.com/231101/p16#a231101p16