William Gallagher / AppleInsider:

Apple's iPad Pro ad “Crush”, which shows paints, toys, guitars, sculptures, and more being crushed to reveal the thin device, draws criticism on social media  —  The minute-long Apple ad showing art equipment and materials being crushed down into the new iPad Pro is being called heartbreaking, wanton, and creepy.

William Gallagher / AppleInsider:

Apple's iPad Pro ad “Crush”, which shows paints, toys, guitars, sculptures, and more being crushed to reveal the thin device, draws criticism on social media  —  The minute-long Apple ad showing art equipment and materials being crushed down into the new iPad Pro is being called heartbreaking, wanton, and creepy.

Source: TechMeme
Source Link: http://www.techmeme.com/240508/p35#a240508p35