
Peter Adams / Marketing Dive:
Amazon partners with OpenAI to let advertisers buy ChatGPT ads via Amazon DSP as a managed service in a US-only pilot; OpenAI will control ad delivery decisions — Conversational ads inventory will be available as a managed service via Amazon DSP, but OpenAI will handle placement through its own systems.

Peter Adams / Marketing Dive:
Amazon partners with OpenAI to let advertisers buy ChatGPT ads via Amazon DSP as a managed service in a US-only pilot; OpenAI will control ad delivery decisions — Conversational ads inventory will be available as a managed service via Amazon DSP, but OpenAI will handle placement through its own systems.
Source: TechMeme
Source Link: https://www.techmeme.com/260910/p20#a260910p20